about us

EA Ltd has been involved in racing in one form or another for some years, previously the main sponsor of the EA KTM motocross team.

EA continues to support and back the ACU British Championships.

However, the last couple of years has seen a move towards the BMX Racing scene, and since 2009 EA Ltd has stepped up it’s involvement by partnering with The Pure Bicycle Comapny to form the EA Pure Racing team. The Pure Bicycle Company has been very pioneering in the design of the next generation of BMX frame.

The concept of this British backed team is to develop and enhance the skills of the younger riders, and provide the foundation and infrastructure for the senior members to progress within the sport.

The team is blessed with an excellent calibre of riders:

• Josh Peters
• Ethan Vernon
• Aaron Dalleywater
• Lauren Stack
• Paddy Sharrock
• Ryan Stack
• Charlotte Green
• Jordan Hayes
• Rich Townsend

We are fortunate enough to have the services of Rich Towsend from Custom Riders as the team coach and co-ordinator. He carries out regular training programmes and monitors the rider’s development. The team also benefits from having its own private training track and facilities.

EA Pure Racing would like to thank all of the sponsors who support the team.